Developer, Marketer & Investor
With a proven record of over 13 years of experience in the eCommerce, SaaS, and B2B space in 20+ markets. Manage more than 10 million US dollars of the business and marketing budget for GTM (Go-to-market), branding, sales, and customer lifetime value.
Acquire and manage 5 million + paid customers online, and maintain the growth by 20% YoY with a stable profit margin. The professional experiences and networks are mainly on the business model of subscription, eCommerce D2C, B2B in the sector of travel, healthcare, smart home, electric vehicle, fashion sector.
Formulate and model quantitative financial module and P&L calculator of D2C, B2B, B2B2C, C2C. Manage over 5000 SKUs of in-house/reselling individual and bundled product from smart home, fashion, FMCG, healthcare, electric vehicle, travel space. The products are mainly being sold in the China, USA, Canada, Germany, Japan, Australia, SEA markets. Scope of variables in the P&L cost and selling strategy pipeline cover the sourcing, logistics, product pricing, payment processors, marketing, customer lifetime value.
I have 26,000+ connections on Linkedin and was the most connected in 2014 honored by Linkedin HK. Leverage the Linkedin network, marketing automation platform, and alternative social networks to generate quality leads and implement ABM.
Solid hands-on growth hacking and digital marketing execution skills in website/App CRO, SEO, SEM, display, social media, performance marketing, marketing automation, video and social content, data marketing, PR, and partnership marketing. Speak/write native Chinese and Cantonese, and be proficient in English and Japanese speaking and writing.
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Easy2Digital web owner (https://bit.ly/3oTzU2v), release content of up-to-trend digital lifestyle, work automation, information and tips of digital assets and business strategies.
What They Say About Louis
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