There are 300 millions Americans using the Internet to search information in the USA, so you can imagine how big the audience pool is globally if 22% of people start on Google. Also, we realize that many of the searches on Google had shopping intent, such as looking for product comparison, product review, youtube video introduction, etc. Particularly with Google lower cost for merchants, which facilitate merchants to do more discount offers, it has been a common realization that Google Shopping listings turn prospects into buyers faster than Amazon listings. So we will have a collection regarding Google Shopping for eCommerce Business Success and in this article. Because SEO performance is playing an important role in bettering the overall ROI, I’ll start with walking you through how to optimise your Google Shopping product feed to increase organic traffic and sales.
Shopify is absolutely one of the best CMS platforms for you to create an eCommerce website, however, nothing is perfect, and it has a certain technical SEO limitation because it automatically creates XML sitemaps split by page type and basically you are not allowed to manually change or customize unless you install a paid App through Shopify marketplace. However, for some more advanced SEO use cases, this can be limiting since new sitemaps cannot easily be created on the CMS and subsequently uploaded to the Search Console.
Only relying on product-driven with good quality products listing your on the site is enough? As it's not an easy job to find the right niche products, so with more competition, and being proactive and up-to-date with Amazon’s ever-evolving trends and requirements, you must also take steps to ensure your products and brand stay one step ahead of the competition.