Digital marketing has become so sophisticated and data-oriented in the present-day marketing field. The modern digital marketing strategies and on-going performance optimization are highly influenced by first-hand external data and deeper in-house data analytics. No matter what marketing position you are in, or what business model you’re running.

Too many application scenarios to illustrate the benefits of Python for digital markets, but the main goal of a successful digital marketing strategy is to achieve the marketing return on investment ROI greater and faster, which is impossible without using the technologies like Python for automating the process.