Private Equity Investment: eCommerce Business Valuation Using NPV and IRR
Profit margin and cash flow are absolutely two golden metrics to evaluate an eCommerce company’s health status. Of course, it...
Strategy
SaaS eCommerce Value Calculator – Potential Sector, Client, and Product Value Proposition
SaaS eCommerce companies can be like Shopify, Easyship, Channeladvisor, Lingble, etc. Basically, it’s a solution for eCommerce sellers, where sellers...
Lingble Review: Tips to Select an Appropriate Cross-Border eCommerce Webstore Solution
Global-e acquired flow commerce to further increase its market share and capture more brands who are keen to capture more...
Shopify vs Global-e vs Lingble? The Fact is Cross-border eCommerce Head Market vs Longtail Market
Many brands and merchants often ask one question when discussing cross-border eCommerce website-building service providers. Why do we need to...
Zhihu Marketing Guide for Western Company’s SEO and Branding in China
In China, it makes sense rolling out the western type of digital strategy mindset to increase attribution from organic and...
eCommerce SEO Guide 2025 – Keyword Research, Keyword Grouping, and Keyword Mapping
Again, eCommerce SEO is indispensable. It’s because its ROI can seriously boost your business gross margin in the long term,...
Google Shopping – 0% Commission Fee for Buy on Google Merchants, Lunch for Free!
In an attempt to compete with Amazon in the eCommerce industry, Google has finally decided to eliminate the commission fees...
Xiaohongshu or Redbook eCommerce Seller and Marketing 101 Guideline in 2025
(adsbygoogle = window.adsbygoogle || ).push({}); Xiaohongshu has become one of the largest and fastest-growing social e-commerce platforms in China It’s...
Rakuten Ichiba vs Amazon Japan, Which Is Better for Non-Japan Citizen Sellers?
Japan’s business-to-consumer e-commerce market is worth $150.1 billion having increased at a single-digit rate since 2015. The e-commerce market is...
Selling Well But Be Losing Money? 7 Variable Costs Are Impacting Your Online Store Profit Margin
Selling well means earning more money? Amazon, the eCommerce giant’s Q2 2020 numbers ended up totaling $88.9 billion, marking 40%...
Crowdfunding Kickstarter vs Indiegogo – Key Secrets of GTM Product Marketing to Succeed
Crowdfunding campaigns are not just like an advertising campaign, except for the cost side. It also deals with a new...
Why Retail Media Becomes So Important and How to Start?
Covid-19 post-pandemic significantly accelerated the growth of eCommerce in the US in 2020. It is with online sales reaching a...
Lazada Marketing & Lazada Seller Promotion 101: 10 Things To Do & 1 Thing Not To Do
Opening a store on Lazada to drive sales is a great option for companies, that look to expand into Southeast...
SaaS SEO – 3 Ways to Scale up that Are Commercially Different With eCommerce SEO
SEO is not a strange term for most entrepreneurs and online marketers. Basically, it is a high ROI approach to...
Meta Ads API – Break Through Platform Ceiling and Implement Practical Dynamic Content and Targeting Ads Strategies
Thoughtful campaign plans, campaign deployment, and granular optimization are not easy jobs. Particularly it is if your team relies more...
eCommerce One to One Marketing Strategies for 6 Customer Segmentation
You’ve invested digital marketing dollars and SEO efforts, that generated lots of massive prospects, and a certain amount of new...
Shopify Conversion Rate – Increase by Optimising Product Pages Elements
Probably the product page of a Shopify store is the most important element affecting the Shopify conversion rate. If they...
ChannelAdvisor – How to Centralise Managing Order Fulfillment, Inventory & Product Data for Multichannels
It might be okay if you manually list and change the product data. It includes the product, inventory, and shipment...
7 Secrets to Amazon Marketing Plus Niche Product-driven Strategy
As an online retailer, you might have already been familiar with the selling power of Amazon. It has more than...
3 Things in the Digital World Can Facilitate your Business to Execute the Right Pricing Strategy
In this article, I’m going to talk about 3 things in the digital world that can facilitate better pricing strategy...
5 Tips to Measure Influencer Marketing Result
In this article, we’re going to share with you 5 tips to measure influencer marketing results. Have you ever come...
CBD Japan eCommerce – How To Ship and Sell CBD Oil Products to Japan
Even though Japan might be similar to China, the CBD business will become more restricted in the future. Currently, the...
OEM, Private Label, White Label, or Dropshipping – Tips for Product Sourcing for the eCommerce Store
If you’re familiar with eCommerce selling, then you know there can be more than just shipping costs. It’s because you...
CBD Advertising – Best Practices to Run Ingestible CBD and Topical CBD Ads
You might be thinking you have already understood CBD advertising laws. In fact, you would be wrong. it’s because many...
Shopify eCommerce SEO – 5 Unique Site Technical Optimization Tasks
Clients who use Shopify CMS have been rising significantly in the past 3 years. What’s more, we are seeing the...
CAPEX vs OPEX – Apply to Measure Branding and Performance Marketing Outcome
Branding is the future of a business, and branding dilutes the importance of product pricing. So branding is significantly vital...
Taobao China, Tmall China Marketing, and Tmall Global Seller Promotion 101
With the increasing purchasing power and digitalization of society, China’s eCommerce market has naturally been growing exponentially while embracing new...
Amazon Seller Profit Margin – 3 Tips to Maintain and Optimise ACoS
Many Amazon sellers put effort into defensive strategies. They’re like sourcing exclusive cutting-edge and high-demand products. It’s for the purpose...
Easyship vs Shippo – Which Is Better for Fulfilled by Merchant or FBM?
FBA indeed has quite a lot of advantages. However, it requires more complex packing standards and criteria. You don’t want...
How To Create A Custom Shopify XML Sitemap for your eCommerce Website
Shopify is absolutely one of the best CMS platforms for you to create an eCommerce website. However, nothing is perfect,...
Free Lunch Can Continue, thanks to Paid Meal – How to Monetise SaaS Freemium Users
In prior periods, most SaaS companies might approach VC to fund and frankly, customer acquisition cost, which is CAC, must...
Shopify vs Salesforce Commece Cloud – Which One Is Better for Global eCommerce Business
Shopify is in the spotlight because it’s pretty agile and not pricey to start. Even after being scalable, the cost...
eCommerce News & Myth – Conflicts Between Marketing vs Finance on the Business Plan? The Fact is the Growth vs Cash Flow
To Solve the conflicts between marketing and finance, it’s not working by only relying on the software that consists of...
Consumer Electronics: eCommerce Marketing 101 and Tips for New Sellers
Many newbies are entering the eCommerce sector, and consumer electronics might be one of the easier entry spaces. Meanwhile, the...
8 Things to Look Into a Payment Processor for your eCommerce Website
While frictionless checkout experiences are vital for any business model, their importance is magnified for e-commerce and marketplaces. Customers expect...
6 Amazon Marketing Ads Opportunities, as Amazon Is Eating Google’s lunch
Post-COVID-19 pandemic is also so nice to Amazon, the company witnessed revenues up 26% in the three months since March....