Developer | Marketer | Investor
Hello everyone, my name is Louis. Thank you for visiting Easy2Digital, and nice to e-meet you! The main purpose of this website is to share with you my experience, methods and developed tools on how to make more time for our life, and avoid being limited by 24/7.
Why making more time out of 24/7 is crucial for our life?
The answer is direct and simple. It's because lifetime is limit and lifespan is short. So the question is how to make more time and produce more from whatever you expect , such as happiness, job outcome and investment return etc?
Please don't get me wrong, Easy2Digital is not going to expand on how to create 2 more hours everyday. Conversely, Easy2Digital's mission is to shorten your learning journey in business, marketing and investment. Moreover, we aim to help you easily master robot and automation system development skills, for the purpose to automate things you feel wasting time but are very important to your work, investment and life.
In fact, it's less complicated than we think because technology and digital facilitate us to make it easier than ever before. As a marketer, developer and investor, below are some samples of application:
- Trending news scraper
- Community and market audience sentiment analysis
- Data scraper - content, contacts, pricing
- Advertising automation - SEO, SEM, social, video, display, email, partnership
- AI content generator - blog articles
- Financial data scraper - company valuation, financial investment (stock, bond, mutual fund, hedge fund, commodity, crytocurrency)
My profile and experiences
With a proven record of over 13 years of marketing experience in the eCommerce, SaaS, and B2B space. I started from Guangzhou , then relocated to Shanghai and now stay in Hong Kong in which market and sell products in 20+ countries.
1. Financial aspect:
Formulate marketing quantitative modules, model P&L calculators in D2C, B2C, B2B2C, B2B that are aligned with the financial goal of revenue, cost, gross margin. Notably experiences from the sector of travel, smart home, EV, healthcare.
Budget and Manage marketing $$ more than 10 million US dollars on GTM (Go-to-market), branding, sales, retention. Also, lead the deep-dive cost optimization and pricing that include the scope of sourcing, logistics, product price, payment processors, marketing, customer lifetime value, and partnership.
Acquire and retain 5 million + paid customers from online, and maintain the sales growth by 20% YoY with comparably stable profit margins.
Manage over 5000 SKUs and create different marketing programs to boost sales and maintain retention, such as single/bundled deals, affiliate, reselling etc. Set and optimize item pricing by country and channel.
Moreover, familiar with global and regional online channels - SEO, SEM, social, marketplace, email, display, video and affiliate. Optimize conversion rate, CAC, CLV that are aligned with financial goals
3. Digital marketing operation & execution
- Data inventory & analytics
- WordPress and Shopify web development and CMS
- Content production in JP/EN/CN/HK - Blog, video, social post, PR, email
- Automation and conversion funnel
- Advertising campaign targeting and performance optimization
4. Demand generation & partnership:
Have 26,000+ connections on Linkedin and the most connected in 2014 honored by Linkedin. Generate quality leads and implement ABM utilizing the Linkedin network, marketing automation platform, alternative social networks.
Moreover, build an influencer search application and provide 500,000+ influencer data that include contacts, channel topics and follower numbers.
Python Developer Side:
- Deploy and set up applications and website using Google cloud, Alibaba cloud
- Develop scrapers to collect trending news, marketing data. Build apps to optimize ads, financial investment
If you have a new application project or any thoughts to develop a bot to solve problems, please click and subscribe to Easy2Digital with leaving messages "New application + your product name"
What They Say About Louis
- Newsletter: Subscribe to the Easy2Digital newsletter to receive the up-to-date and trending of digital lifestyle, marketing, Python & investment relevant content, and discount code OFF your first purchase on Easy2Digital.
- Python Script: If you are interested in any full Python scripts of Bot for Scraping web content, contacts, message automation, please subscribe to our newsletter by adding the message “Python Tutorial + number”.
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- Influencer Program: Check out the latest content and produce review programs offered by brands. If you are interested in a program, please subscribe to Easy2Digital by leaving a message “Influencer program + program number (1, or, 2, or, 3……)
- Guest blogging Program: Easy2Digital offers a space for you to generate article exposure and drive traffic to your website if you are looking for a web to release your articles regarding smart gadget lifestyle, work automation, and business & digital strategies
- Business & Digital Consultancy: Easy2Digital provides you with a 1-to-1 conversation regarding eCommerce, SaaS, marketing, and automation. A one-time conversation is priced at US$19.99 for 30 mins, which can be paid through PayPal (paypal.me/Easy2digital). The scope of consultancy is on online business partner networking (reseller, wholesale, influencer, blogger, etc), product sourcing (brand, manufacturers, etc), digital execution groundwork service (Business P&L modeling, SEO, content writing, campaign optimization, etc), and digital marketing and automatic operation for business models (eCommerce, subscription, service providers) and work career in the Asia Pacific and the USA.