Python for Digital Marketers

Fetch and Scrape Data for Business Purpose, and Automate your daily operation work. All of this is critical for not only you, but also your business to stay competitive and be successful.

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Chapter 72 – Build a Blog Content Generator Using OpenAI GPT3 and Easy2Digital API

ChatGPT has been in the spotlight recently. OpenAI GPT3 has been launched since 2020. So in a way, I kind of feel it might be relevant to external factors of the cost of capital and the cost of debt rising which might tighten the business’s operational cost now or this situation might last for a while moving forward. It’s a sort of good timing for AI. Capital-driven is always able to smell the project opportunities in hands.

In this article, I would walk through how to build a blog content generator using OpenAI GPT3 and Easy2Digital APIs to automatically generate blog content in Google Sheets.

product detail page

Chapter 71 – Build Online Shop Product Detail Pages or PDP Using Flask, Javascript, Bootstrap

Product detail pages are the main functional substances for several critical purposes in business operations. Customers learn about your product and IWOM from PDPs, and it has a high weight to make customers determine whether to check out or not eventually. Online marketplace and social commerce platforms like Google Shopping, and TikTok shop open API integration for merchants to list products and generate organic traffic by connecting with PDP data feed. Marketers put effort to optimise the product conversion rate to increase investment ROI as PDP is one of the most important parts of the conversion funnel.

In this piece, I would attempt to go through how to build product detail pages in bulk using flask, Javascript, and Python from a Python developer perspective. If you are interested in building PDPs using flask, this piece would put you in the right shoes.

discord bot

Chapter 70 – Build a Discord Bot Using Python, Hikari, Lightbulb, MongoDB

Discord is a social media platform where large numbers of people can interact in the form of a community. Currently, it’s the most harmonious platform for NFT projects as they’re community-oriented. Furthermore, the platforms facilitate NFTs trading or brand NFT marketing through their freedom communication features and integration space with Crypto wallets, such as Collabland, Metamask. Last but not least, it also facilitates NFT gating in private communities.

In this article, I would walk through how to build a discord bot to further increase communication and navigation efficiency using Python, MongoDB, Hikari, and Lightbulb.

flask user login system

Chapter 69 – Build A Flask User Login System Using PyMongo

In this article, I would walk through how to use one of the MongoDB python modules – PyMongo to build a Flask user login system. The integration and development logic is similar to the one using the SQLALCHEMY database, however, there are some configuration and setting details that are unique and different from using MongoDB. 

If you like to use the non-SQL database to build your Flask user login system and manage your customer database, this piece would be your cup of tea.

easy2digital apis

Chapter 68 – Build a Keyword Extractor Using Easy2Digital APIs

Keyword extraction using website URLs facilitates you to fast learn about a new brand from scratch rather than reading through all information. There are many tools out there, nevertheless, it’s expensive to subscribe or the free tool is not user-friendly, notably not providing APIs for you to integrate with your business dashboard.

In this article, I would try using Easy2Digital APIs – brand footprint scraper and Google SERP scraper, to build a keyword extractor.

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Chapter 67 – Linkedin User Profile Scraper Using Easy2Digital API, Company Name, Job Title

You have a list of company names and key contact point names, and you want to find their Linkedin profiles before outreach. The question is how to make it done automatically and save the cost as much as possible.

This is the purpose of the article here. I would walk through how to use Easy2Digital API of Linkedin profile scraper and very simple Python lines to scrape the Linkedin profile links.

mongodb altas

Chapter 66 – Flask Application Database Using MongoDB Atlas and Python to Better Big Data Management

The non-SQL database is more advanced and capable of handling big data with dynamic schema features. In the era of Big Data, the non-SQL server seems to have a bright future, although in some cases, end-to-end business data solutions are still suitable to utilize SQL databases.

In this article, I will go through how to leverage MongoDB Altas integrating with Flask Applications using Python. It’s right for you to apply this approach to application development.

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Chapter 64 – Etsy Product Scraper for Price Anchoring Reference Using Easy2Digital API

For the finance and marketing strategy, price anchoring consideration is critical. In terms of your product value-focused, either product functional value or trading value, or both of value on one product do need market price anchoring to set proper pricing. 

Etsy is listed in the NASDAQ Global Select security exchange, also it’s the largest craft and hand-made seller online B2C and C2C marketplace. It doesn’t matter whether your brand product pricing is higher or lower than a similar craft and hand-made individual top-selling brand in the same category. Conversely, the main question should be why your product pricing is supposed to sit at a higher or lower pricing point than theirs. Whether this strategy can convince your target customer to buy in.

In this article, I’ll go to share the ingredients to build an Etsy product scraper. By the end of this, you can refer to the method and also leverage Easy2Digital API to fetch the data.

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Chapter 63 – Company Financial News Scraper for the Top-down Analysis Using Easy2Digital News API

Industry and company up-to-date news helps you keep pace with the stock company you invested. Nevertheless, it is time consuming if you check one by one out of your investment dashboard. I daresay you feel excited if your stock dashboard can automatically refresh the company news every day using a financial news scraper. As a result, you can make decision always along with top-down industry and company news.

In this article, I’m going to introduce Easy2Digital financial news API 1.0 with the API script sample. With this API, you can build a financial news scraper for your specific collection of company symbols and integrate it with your stock monitor.

easy2digital apis

Chapter 62 – Intrinsic Value Scraper for Comparing BVPS vs Price per Share Using Easy2Digital API

Discounted value of the cash that can be taken out of a business during its remaining life, is a well-known intrinsic value explanation offered by Warren Buffett. In fact, the intrinsic value calculator has a top-down and simple way out although the bottom-up and in-depth one requires more input. 

In this article, I’ll walk you through how to leverage Easy2Digital API data to build an intrinsic value scraper using Python. By the end of this piece, you can quickly scrape and consolidate 5 metrics in bulk, and find out if the symbol candidate from your list is a potential undervalued one to add to the investment queue by BVPS vs price per share. 

Chapter 61 – Financial Statement Scraper for Common-Sizing Comparison Using Easy2Digital APIs

Financial statements provide investors and marketers the raw data that can facilitate them to calculate, and compare the underlying value of companies. Moreover, notably revenue growth, capital expenses, and debt growth YoY do directly imply if a company is in a good shape or not, for example, market share is shrinking, or probably the cost of debt might rise, or it’s a potential one to invest because of current aggressive investment in new product development.

In this article, I’m going to work through how to build a financial statement bot using Easy2Digital API and Python. By the end of this piece, you can use the Python script and Easy2Digital API to obtain specific listed companies’ financial statement data, or leverage it to automate your dashboard update.