STRATEGY


2019-10-15

Asia Pacific Search Engine Landscape - Omni-channel - EASY2DIGITAL

In this article, I am going to briefly talk about search engine landscape in Asia Pacific. It helps you learn more alternative options and opportunities.

2019-02-03

Baidu China Is Not A Search Engine Anymore | Easy2Digital

Baidu again is being in the spotlight and “Baidu is not a search engine anymore" goes viral in China. The reason is information control.

2019-02-03

What Is Business Model In Asia Pacific Markets

The business model is a combination of internal mechanisms & an extension of the company's structure. The definition in Asia is more complex

2018-12-09

Not Only Have Ambush Marketing for 四两拨千斤

Most advertisers can benefit from ambush marketing. Particularly most brands are concerned about ROI in such economic fluctuation timing.

2018-03-10

10 Not to be Missed Sharing Platform | Easy2Digital

Sharing platform is a business model by well leveraging wasted inventory. This article introduces 10 sharing platforms. Learn more

2018-03-07

Which One Should Be, Pokemon Go or Pokemon Goal | Easy2Digital

Pokemon Go, I do say to you "No", unless it will be a 100% China version like saying "Baidu map + Tencent Game + China Government Monitoring"