Chapter 35: Social Media Sentiment Analysis Using Python, Twitter, and Easy2Digital APIs
Regarding a full scope of intelligent business data dashboard, organic traffic, sales number, and top product GMV from worldwide are of course indispensable. It might have potential risk if you ignore what people are talking about your business, and what the sentiment is when people mention your brand. In fact, there are many valuable channels that could give you hints and signals, such as Reddit, social media (Facebook, Instagram, etc), the microblogging arena of Twitter.
Chapter 33: Build an eCommerce Profit Margin Calculator Using OOP
Business is essentially a calculation. Based on the calculations that integrate with external and internal factors, people can stand on a giant shoulder and evaluate the current status and predict a more precise future. It’s not 100% correct, as the change is beyond the plan. However, it ensures you are indeed on the way to the goal instead of going the wrong way. The goal here is profitable whatever strategies you are implementing. And in the eCommerce space, SKU profit margin calculation is applicable as well.
Chapter 32: ContactOut Bot for Scraping Emails and Linkedin Profiles
Inbound and outreach marketing are a pair of close partners in the whole journey of lead and demand generation. This portfolio always creates the best ROI if you can fully well make them work together in the lead generation strategy. However, if we break down the outreach workflow, data collection and verification are perceptive which requires lots of manual work or a big amount of money investment. In fact, the saying is true, but it has more ways to go instead of having only one option. And ContactOut bot indeed can increase the efficiency and facilitate the whole process.
Chapter 31 – Build a Zhihu Bot & Scraper for Grabbing Top and Trending Q&A, Blogger Content
Zhihu is one of the most popular social communities in China, and also foreign users are also accessible to this platform. Finding the right influencers, KOCs in Zhihu and seeding the content there are very helpful to build brand awareness and educate target cusotmers. The question is how to scably scrape the profiles without paying additional fees? This article can tell.
Chapter 30: TikTok Bot Scrapes Top Ranking Content, Profiles & Automates Sending Messages
It was unbelievable how one app under two names has become the fastest growing social media application. They are respectively TikTok for global audiences, and Douyinfor China. In fact, TikTok amassed over 3 billion downloads and penetrated one-third of all social media users on this planet in less than four short years. This number took Facebook and Instagram almost a decade. If we look into these two platforms, it makes sense why it is growing so fast. Content is the king and this piece talks how to fast scrape the top profiles, best performing videos, meanwhile implement the automatic communication
Chapter 28 – Build the Comparable Company Analysis Bot Using Easy2Digital APIs
Data intelligence is not a term to show off how you are good at using data to make right decisions. I believe nobody can say we have a right stock investment decision with 100% correct prediction. Data intelligence is like an advisor giving you a way to see the big picture and inspire you with new ideas, and be along with you in the critical thinking and analysis journey. The question is how to scably and automatically collect and update the data for CCA. This is what the article is about today – FMP Bot using FMP API
Chapter 29 – Build an Indiegogo Bot for Scraping Most Crowdfunded Projects
Indiegogo is an online crowdfunding platform that brings Users together to support crowdfunding campaigns featuring innovative products, creative design, and inspired ventures. It allows brands to launch and seek to raise funds for their own Campaigns and to contribute to the Campaigns of others. Campaign Owners can offer Perks to Contributors in thanks for the Contributors’ donation of funds.So do you want to consolidate all most funded projects in different sectors and categories by just spending 10 seconds. This is why this article is about today.
Chapter 27: Build a Kickstarter Bot to Fetch Top and Trending Crowdfunding Product Data
Innovation and creativity ahead often are driven by capital. So as an eCommerce player in your space, it’s helpful and useful to notice the capital flow or projects paid attention to by the investors. There are many crowdfunding platforms out there, and frankly, there are many future stars that you might not be able to find on Amazon. But this is something we might be more interested in, for spotting a potentially profitable project. The question is how to automate collecting intelligent insights. So this is why this piece.
Chapter 25: Build a Python GUI App with Tkinter
UI and UX Marketing integrates the sales, order, and reporting processes in a single user interface. This straightforward interface makes the complicated simple by using Python GUI App. This concept and mindset are not only applied to customer communication and engagement. But also UI and UX marketing is not only for customers. Before marketing things launch, one of the most important sections is intelligent research and setting up an automation process. Don’t torture yourself by only using a raw script. You and your fellows can have a better Python graphic user interface.
Chapter 26: Create a Shopify Bot Web Application Using Flask and Heroku
1.75 million merchants sell using the Shopify platform. And the company until now has a market cap of US$212.08 Billion. This makes Shopify become the most valuable company by market cap worldwide. Your competitor is using Shopify and you are curious what their activities are on-going, that includes pricing of course. Shopify Bot can be put in a more friendly and shareable format, instead of only using a raw script like Python Tutorial 10. So this is why Flask and Heroku today.
Chapter 24: Linkedin Scraper & Bot, Automate Adding Connections and Messaging
Linkedin, which is the professional networking platform, recently announced that the China version of Linkedin will sunset later this year. It’s due to a significantly more challenging operating environment and greater compliance requirement. It will launch the global standalone platform called InJobs in China. But the platform will not include a social media feed or the ability to share posts or articles. It’s what it is. Linkedin business networking is still very valuable to users, no matter whether Chinese need to use VPN to login their profiles, or inJob still has the feature of people search.
Chapter 22: Tmall & Taobao Product Scraper Using Keywords to Fetch Item Data
The COVID-19 virus hit China first and hard, but China is the fastest recovering country worldwide. Evergrand and electricity events are still creating a blurry frontpath in China. But it’s a fact that China’s economy grew by a blistering 18.3% in the first quarter of 2021 compared to 2020. A country with more than 450 million middle class citizens, Tmall and Taobao product data insight basically have become a lighthouse for sellers who are doing business in China, or are going to enter and capture some percentages of this pie.
Chapter 23: Douyin Bot & Content Scraper to Fetch Top Ranking Videos & China KOL Profiles
Douyin, which is the Chinese version of Tiktok, announced that users’ time under the age of 14 will be capped to use the app for a maximum of 40 minutes a day, and only between 6 a.m. and 10 p.m. The question is how does the system realise the signed-up users are under 14? Apparently the new policy is relying on their parents. Being said that, Douyin has averaged around 600 million daily active users, in which is accumulating many creative video content and top performing KOLs. A way to scrape scalably in bulk definitely can inspire your product development and marketing creativity.
Chapter 21: Amazon Best Selling Product Scraper to Find Niche Products, Monitor Competitors, and Identify Potential Clients
Amazon, the eCommerce giant globally, is the important lighthouse of product trend and direction to millions of sellers and hundreds of brands worldwide. Most of them are keeping eyes on the popularity of product selling and momentum of trends on Amazon. No brainer to ask a question where to find the trend? Amazon best selling products and brands is the place you should often drop by. It makes more sense if you are asking how to implement more efficiently in an automatic format. If you do, this piece can be helpful to you.
Chapter 20: Google Analytics 4 API Access Using Python to Integrate with your Custom Marketing Dashboard
Business dashboard is a must-have thing nowadays if you are running an online business. Connecting with different platforms and consolidating diverse data into one place, does help you understand a better picture. Of course, making a more proper and better decision can’t happen without an organized and up-to-date date in the dashboard.
Chapter 19: Automate Refreshing SEO Keywords Performance in Google Sheets Using Google Search Console and Easy2Digital APIs
SEO keyword insight is pretty valuable for any webmasters. The existing ranked keywords’ avg position performance month by month let you understand how’s going of your content marketing strategy. What is more, new keywords popping up in the search console inspire you with the new content perspective and long-tail keywords to utilize. It’s kind of a no-brainer, but the thing is how to organize the process and automate the process which grabs the SEO insight. This is the value you can gain from this piece.
Chapter 18: Utilize Macbook Crontab to Automate Running Amazon Competitor Price Tracker and Updating P&L Calculator and Product Market Value
Can Python really help you save a huge amount of time? The answer depends because it is not when you manually command B the script every time. It’s so manual-driven to update the pricing data using this method. This is not the purpose of the Python application. The destination picture should be someone else on behalf of you. The bot, she or he executes the Python script automatically in the background of your local device or on the cloud server.
Chapter 17: Amazon Price Tracker, Get the Up-to-date Product Market Value Using ASIN, Oauth2Client, and Google Sheet
Alert of up-to-date or even real-time product price information is indispensable if you want to keep your business and marketing in a winning position. Also, the automatic update can integrate with your eCommerce P&L calculator. That means you can see if you set the pricing too high or too low. Don’t panic when the conversion rate goes down. That might be none of your marketing strategies. Meanwhile, it might be just because of your competitor’s pricing update.
Chapter 16 – Amazon Product Scraper Using Selenium, BeautifulSoup, and Easy2Digital APIs
You might be wondering why some sellers can smell the up-to-trend niche products and make a great investment. Of course, software like Jungle Scout is assisting them to understand the target market consumers. I might partially agree because the most important is the mindset and mastering skills to automate the survey and monitoring. Instead of paying and relying on 3rd party software, self-developed amazon product scraper is indispensable if you like to stand on the front of demand, and monitor your pricing value.
Chapter 15 – Build an Instagram Photo Scraper to Grab Social Photos Using Python and OS
You might have suffered low production efficiency due to insufficient imageries and photos in your personal library. Then looking for new photos really takes time, and sometimes it’s frustrating and it can be very expensive if you pay for every piece of photo. What’s more, up-to-date and top ranking photos in instagram can inspire you with more creative content ideas. It’s worth finding a way to save time and increase the efficiency, rather than bearing with the repeating and heavy workload.
Chapter 13 – Build an Instagram Profile Scraper to Scrape Instagram Email, Followers, Posts, and More
Search keyword volume tells us the trend of up and down implying the customer end demand momentum. It reflects the information, content and products that are demandable as well. Instagram is one of the most ideal places to understand how the business creates content and engages with audiences. It’s not surprising that most people are looking for a more efficient way to fetch the data and learn insights. You can use Python, or a software, or even manually collect. The answer is obvious. It’s because good value for money and time is the evergreen strategy.
Chapter 14 – Instagram Engagement Bot Built Using Python to Boost Visibility and Grow Followers
The Instagram bot is a type of Python script that automates your interactions across Instagram profiles. Depending on the type of bot you use, they can like posts, make comments, send direct messages, and follow new profiles all on your behalf. In a way, as long as you carefully design the interaction journey, the bot can represent you to engage with Instagram users. Within 10 mins after activating the script, your Instagram might possibly generate more than 100 followers.
Chapter 12 – Build an Instagram Bot and Use Hashtags to Scrape Top Instagram Posts and Instagram Users
Instagram influencers are those users with up to hundreds, thousands, and millions of followers who are trusted by other users for their lifestyle, aesthetic, and expertise. Take fashion for example. There are so many fashion influencers, who create Livestream videos on IGTV or video posts. If you are a clothing brand marketer, scraping the profiles of famous influencers gives you candidate lists who can access a large audience of people all interested in fashion and lifestyle. For either the complimentary product review or content collaboration, it’s a great way to accumulate the influencer databases.
Also, scraping these Instagram influencers and their posts also gives you content marketing insights about what content might have better engagement with audiences. If you’re looking to strengthen your brand identity, learning from the profiles of influencers is a good place to start.
Chapter 11: Google SERP Bot to Scrape SERP Data Using Google Search and Easy2Digital APIs
I believe we can’t live without search engine channels in life and work. Depending on countries, Google, Yahoo, Naver, Baidu, and so on have been part of the body. Every coin has two sides because marketers might be suffering from overusing search engines to research the market and competitor information. We’re feeling dizzy while watching the screen in front of the laptop for a long day at work.
In this article, I would introduce you to a way to scrape all search result information by using Python, Pandas, Google custom search API, and CSE (custom search engine). By the end of this article, you just need to add keywords, you can find potential publishers, bloggers, competitors, and popular content, download the images, etc, and store the information with title, landing URL, and so on information into a local CSV.file.