A Single eCommerce channel strategy would not be your final strategy in your online selling journey, wherever you are focusing to sell. But the fact of the matter is that determining the better option involves more factors, such as budget, products, target users, etc, When talking about Southeast Asian opportunities (Singapore, Philippines, Malaysia, Vietnam, Indonesia, etc), and choosing between the two Southeast Asian e-commerce giants, it is important to understand that there is a range of different factors to consider when determining which platform is more proper to start
In fact, of Amazon’s 2.2 million third-party sellers worldwide, 86% sell in the U.S. marketplace — and 41% aren’t even located in the U.S. If you’re interested in becoming a seller on Amazon’s U.S. platform, but don’t live in America, this piece will teach you how to start selling by selecting your preferred type of account status, business entity, available markets. By the end of the article, you can learn what documents, cost you need to prepare in the process, and how to go global to sell your listings.
When you consider that more than 500 million Instagram users use the platform daily and 50% of them follow at least one business. Plus, Instagram is hell-bent on moving deeper into social eCommerce, and in particular Covid-19 pandemic hugely increases Instagram content demand needs, It’s time for you to start selling on Instagram. Thus in this piece, I’ll talk about the difference between Instagram Shop, Shopping on Instagram, Instagram Shopping ads, and Checkout on Instagram…
Perhaps the primary part of Google revenue loss might come from those sectors that severely are impacted such as travel, or might come from eCommerce advertisers who shift the marketing budget to more focus on lower-funnel, rather than Google losing its ads market value in the long term. However, for marketers, what’s important both over the short- and long-term…
It is critical to make things in order and in place well, as this calculation is associated with the selling price, different variable costs that can cause business loss at the end. In this article, I’ll introduce 9 Google Sheet functions + 1 automation add-on for your eCommerce marketing operation. By the end of the article, you could learn about my practical experience on how to apply these functions and add-ons to set your hands free and calculate accurately.
If you don’t create a relevant, secure, familiar payment experience, your eCommerce website can be in trouble, as if it’s being cut off from the market. Payment processing is one of the most overlooked parts of setting up your e-commerce website, but it should be a focus due to its implications for conversions, cash in, and ultimately, your bottom line.
In this article, I would share with you 3 tips, from product price, operation cost to marketing strategy perspectives. You could learn how to automate pricing reacted on the market, optimise operation cost and leverage marketing to boost sales, for the purpose to gain and sustain good profit margin
In this article, I’ll focus to talk about a guide to boost sales through Google marketing platform. No matter you are running an online retail store, selling B2B solutions, or operating a restaurant offline, I think you can learn from my guide to leverage Google marketing platform resources to analyse sale performance, optimise the performance and implement integrated strategies to boost sales at the end.