Data Intelligence


Chapter 22: Tmall & Taobao Product Scraper Using Keywords to Fetch Item Data

The COVID-19 virus hit China first and hard, but China is the fastest recovering country worldwide. Evergrand and electricity events are still creating a blurry frontpath in China. But it’s a fact that China’s economy grew by a blistering 18.3% in the first quarter of 2021 compared to 2020. A country with more than 450 million middle class citizens, Tmall and Taobao product data insight basically have become a lighthouse for sellers who are doing business in China, or are going to enter and capture some percentages of this pie.

Chapter 25: Build a Python GUI App with Tkinter

UI and UX Marketing integrates the sales, order, and reporting processes in a single user interface. This straightforward interface makes the complicated simple by using Python GUI App. This concept and mindset are not only applied to customer communication and engagement. But also UI and UX marketing is not only for customers. Before marketing things launch, one of the most important sections is intelligent research and setting up an automation process. Don’t torture yourself by only using a raw script. You and your fellows can have a better Python graphic user interface.

Chapter 26: Create a Shopify Bot Web Application Using Flask and Heroku

1.75 million merchants sell using the Shopify platform. And the company until now has a market cap of US$212.08 Billion. This makes Shopify become the most valuable company by market cap worldwide. Your competitor is using Shopify and you are curious what their activities are on-going, that includes pricing of course. Shopify Bot can be put in a more friendly and shareable format, instead of only using a raw script like Python Tutorial 10. So this is why Flask and Heroku today.

Chapter 29 – Build an Indiegogo Bot for Scraping Most Crowdfunded Projects

Indiegogo is an online crowdfunding platform that brings Users together to support crowdfunding campaigns featuring innovative products, creative design, and inspired ventures. It allows brands to launch and seek to raise funds for their own Campaigns and to contribute to the Campaigns of others. Campaign Owners can offer Perks to Contributors in thanks for the Contributors’ donation of funds.So do you want to consolidate all most funded projects in different sectors and categories by just spending 10 seconds. This is why this article is about today.

Chapter 31 – Build a Zhihu Bot & Scraper for Grabbing Top and Trending Q&A, Blogger Content

Zhihu is one of the most popular social communities in China, and also foreign users are also accessible to this platform. Finding the right influencers, KOCs in Zhihu and seeding the content there are very helpful to build brand awareness and educate target cusotmers. The question is how to scably scrape the profiles without paying additional fees? This article can tell.

Chapter 27: Build a Kickstarter Bot to Fetch Top and Trending Crowdfunding Product Data

Innovation and creativity ahead often are driven by capital. So as an eCommerce player in your space, it’s helpful and useful to notice the capital flow or projects paid attention to by the investors. There are many crowdfunding platforms out there, and frankly, there are many future stars that you might not be able to find on Amazon. But this is something we might be more interested in, for spotting a potentially profitable project. The question is how to automate collecting intelligent insights. So this is why this piece.

Chapter 28 – Build the Comparable Company Analysis Bot Using Easy2Digital APIs

Data intelligence is not a term to show off how you are good at using data to make right decisions. I believe nobody can say we have a right stock investment decision with 100% correct prediction. Data intelligence is like an advisor giving you a way to see the big picture and inspire you with new ideas, and be along with you in the critical thinking and analysis journey. The question is how to scably and automatically collect and update the data for CCA. This is what the article is about today – FMP Bot using FMP API

Chapter 33: Build an eCommerce Profit Margin Calculator Using OOP

Business is essentially a calculation. Based on the calculations that integrate with external and internal factors, people can stand on a giant shoulder and evaluate the current status and predict a more precise future. It’s not 100% correct, as the change is beyond the plan. However, it ensures you are indeed on the way to the goal instead of going the wrong way. The goal here is profitable whatever strategies you are implementing. And in the eCommerce space, SKU profit margin calculation is applicable as well.

Chapter 36: Build an NPV Calculator in eCommerce Business Space Using Python

Global stock market is just like a roller coaster now, and if you are the passenger in the game, you might have a true feeling how exciting it is. Definitely we have alternatives out there, such as cryptocurrency, gold, etc. And private equity investment must be one of the options and eCommerce is a hot spotlight space. You can calculate the gold price by observing the historical trend and worldwide political, economic events. For the eCommerce business valuation, you can also have a calculator.

Chapter 37 – Brand Info Bot for Scraping Brand Web Domains with Python and Easy2Digital APIs

An objective-oriented scraping project consists of many standalone Python bot scripts which can connect and function together. One of the most useful data used to scrape potential leads’ data must be the brand web domains. Basically we learn and know a brand from there. The question is how we are able to automatically grab in bulk instead of using Google search. This article tells how to make a bot with Python, Clearbit and Sqlite3

Chapter 38 – Build a CLV Calculator of SaaS, Subscription & Membership Plan Using Python, OOP

There is a saying “Starting a business is difficult and maintaining a business is even more difficult”. The truth is the competition indeed is getting more and more fierce along with more players joining the game and competing with you. New customer acquisition costs are definitely increasing, so the question is how to sustainably defend your business and maintain the customer loyal to your product and service. It’s for the purpose of maintaining business competition cutting-edge at the end and avoiding losing profit or even losing money. Understanding your customer lifetime value and calculating, getting a right number to refer is vital.

Chapter 39 – Alibaba Bot for Scraping Product Price, MOQ, and Supplier Profiles

Stable and sustainable contribution from supply sides to any eCommerce business is a vital thing to succeed. It’s a tough task of course, so on and off identifying the potential suppliers is a must-have to-do-item. It’s not just for diversifying the suppliers, but also it’s a tip to optimize the landed cost and COGS. The question is how to save time to complete this task. Alibaba bot is the answer for you.

Chapter 41: Build a Keyword Data Estimator Scrape Search Engine Keyword Volume, CPC Using Easy2Digital APIs and Python

Keyword volume and CPC are very familiar terms as long as you are running digital marketing campaigns and doing performance prediction. I believe it’s a critical signal to deploy content, budgeting between organic and paid media ads, and also evaluate a business investment. It’s because it represents the low funnel opportunities in a way.

However, it’s a pity in terms of keyword volume and CPC research that there are 3 challenges you might have experienced – Free lunch is not free, people manually input and download, and 3rd party software is experienced. So this article is a method to resolve this issue.

Chapter 45: Meta Ads Campaign Creation and Optimization Using Facebook Business, Graph, and Easy2Digital APIs

Along with user data privacy being cared for and protected more than ever, Meta has pledged to build an advertising ecosystem that relies on fewer data. It looks like the social media giant looks to push forward with its privacy agenda. Recently Meta has announced more removal of Facebook Ads audience targeting options across four categories. Plus the stress and impact from industrial players like iOS upgrade, I believe platform players just would have more new changes that create more challenges for marketers to reach out to customers accurately like before. 

However, the fact is platforms are shifting the data protection liability to the brands and marketers. For continuing monetizing the inventory without user privacy limitations, platforms are providing more mature marketing APIs for brands to adopt and leverage to reach out to target audiences even much better than before. And the brands and marketers build the target feature themselves at this time. This article is about how to leverage Meta APIs to create and update your Facebook, Instagram, Messenger, Whatsapp ads.

1 2 4