June 13, 2021

China vs USA


Social Commerce Douyin vs TikTok vs Instagram – Social Consumable and Shoppable Content

Social commerce is such a huge part of our lifestyle and also the business world, it can not be easy to forget that last time you rolled the newsfeed or watched the short-form video and bought your favourite organic tea oil. But the rise of the video app TikTok – which has been to rival Instagram in popularity. And in mainland China, Instagram has been blocked for many years, and Douyin is the Chinese version of Tiktok. What should you deploy as an online seller?

Xiaomi Mi Band 6 vs Fitbit Luxe – Pricing doesn’t stand for quality, it just matters for different purposes

Competition in the smartwatch market is set to intensify amid the COVID-19 pandemic as leading companies from both China and abroad are vying to produce more affordable and functional wearables to attract consumers. And one of some watches in the spotlight must be the recently released models, Mi Band 6 and Fitbit Luxe. The Fitbit Luxe, which is priced at US$149.99 is far more expensive than the Xiaomi Mi Band 6. Is it true that more expensive equals better?

Social Commerce Pinduoduo Is Totally Different from Groupon That Has Shrunk

Pinduoduo is one of the fastest-growing eCommerce platforms, and it has become a must-deploy social commerce platform for Chinese or cross-border eCommerce sellers. However, most people might put Pinduoduo in a similar category to Groupon, which is the well-known group buy in the USA, because they both enable a form of group buying. In fact, both business models are actually totally different.

Air Purifier Matters for Sleep Quality and Work Efficiency, Xiaomi MI 2S vs Levoit Vital 100

Air purifiers can refresh stale air, reducing the chances of health issues caused by indoor pollutants, which can trigger respiratory infections, neurological problems, or aggravate symptoms in asthma sufferers. Quality air purifiers eliminate indoor air pollutants, keeping us better sleep quality and more energy for the next day.

A good night’s sleep seriously boosts productivity and time usage efficiency. One study of 4000 employees found they do believe significantly worse productivity and performance is just due to poor sleep quality.

So in this article, I would review the Xiaomi MI 2S air purifier vs Levoit vital 100 from several perspectives. By the end of this piece, you can learn their difference, and make the right decision to buy a Mr.right air purifier for improving the sleep quality.

What Is the Implication of TikTok and Shopify Partnership

Tiktok announces a global partnership with a Canadian eCommerce platform – Shopify. TikTok says the new TikTok channel for Shopify merchants is available from Oct.27th 2020 in the U.S. It will roll out to other markets next year, including elsewhere in North America, Europe, and Southeast Asia.

On-spotlight short-form video app TikTok is also becoming a social commerce marketplace for buying stuff and providing more shoppable content formats to merchants and influencers. Meanwhile, this deal also makes it easier for Shopify’s over 1 million merchants to reach TikTok’s millennial & Gen Z and drive sales

Six Misunderstandings About Wechat

Many oversea companies seem still lack of knowledge to make the most of powerful coms platform – Wechat to connect with Chinese TA and monetise the content and recruited Wechat fans through proper communication strategy and approaches, although most of them are excited in F8 new releases 2017 and only roll out FB social mindset and understanding to Wechat to target no matter China mainland or cross boarder audience. I will say it might be similar, but in fact execution on the ground doesn’t work off.

So I come up with a thought to write this article and aim to figure out 6 misunderstandings on the market, and hopefully it can help you in China and out of China, who will do or have already been selling service or products to Chinese consumers, correctly know Wechat opportunities.